04 Jun 2026
Why ‘going viral’ isn’t a strategy
Why going viral isn’t a strategy Every day we’re told that bigger is better. More followers. More views. More reach. And while...
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Journal
A collection of journal posts filed under Journal.
03 Jun 2026
Creating content when you hate being on camera
Creating content when you hate being on camera Somewhere along the way, content creation became closely linked with ring lights, talking to...
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03 Jun 2026
Five signs your website is quietly losing customers
Five signs your website is quietly losing customers Not every website problem is obvious. Sometimes there are no broken pages, no technical...
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03 Jun 2026
Beautiful websites aren’t enough
Beautiful websites aren’t enough It might sound strange coming from someone who designs websites, but I don’t believe beautiful websites are enough....
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03 Jun 2026
Building Muted without the noise
Building Muted without the noise Muted was not created because I wanted to build the loudest marketing agency in the room. Quite...
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03 Jun 2026
Things clients never see
Things clients never see People often see the finished website, the social media post or the polished event and assume that is...
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03 Jun 2026
Why Your Website Shouldn’t Feel Like a Brochure
Most businesses know they need a website, but many still treat it like a digital brochure. A place to list services, add...
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